SOLO Festival
- Client
- SOLO Festival
- Industry
- Events
- Services
- Campaign · Art Direction
- Year
- 2025
- Discipline
- Campaign · Art Direction
About the project
Overview
A programme with a pulse.
Campaign identity for a festival with a dense programme and a living atmosphere.
Challenge
Challenge
The festival needed a campaign system capable of holding programme, stage, and communication together without losing energy or recognisability across formats.
Approach
Approach
An expressive graphic system holds programme, stage, and communication together and stays alive from the first announcement to the final festival day. The visual language is driven by campaign and art direction so every touchpoint feels part of one programme and one rhythm.
Delivered
Delivered
The output includes key campaign devices and sample applications that can be extended across announcements, wayfinding, and stage communication.
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